College Admission: Give Your Full 75%!

Listen to “College Admission: Give Your Full 75%! – Rick Clark” on Spreaker.

In many ways it appears we are nearing the end of the pandemic. While the most uttered term in 2020 was “pivot,” in 2021 “return to normal” is making a strong campaign.

I am urging you not to do that! Do NOT return to normal. Normal is overrated. DO NOT rush back to what was, but instead be very intentional about what you add back to your daily life and commitment list.

If you have not already done so, take some time this week to write down, voice record, or make notes in a document the things that you:

  • Really missed
  • Did not miss at all
  • Can’t wait to get back to
  • Hope will never full return
  • Lessons learned
  • Covid Silver Linings

If you are a junior/sophomore, doing this will be incredibly helpful as you begin your college search. Your answers will point you to identify your needs versus your wants and will help you figure out- and ultimately ask- very specific and pointed questions to admission officers, current students, and faculty members at the colleges you consider.

Maybe what you really missed was the opportunity to discuss what you were reading in smaller settings and receive more personalized interaction with your teachers. Yes, that is important! Yes, that is something to pay attention to and something that actually separates these colleges that, if you simply look at the brochures and online ads seem to all run together with sunny days and kids in pastoral settings earnestly debating issues.

If you are a senior, you are not done. Did someone tell you that? The things you missed really matter as you prepare for your first year. This summer you need to give thought to what those things were and come up with a plan for how you can immediately incorporate them into your life on campus.

Too many students get out of balance in their first semester one way or the other—either they lean too much into academics or allocate too much time and energy into social/community. If you really missed playing soccer or practicing taekwondo when things were shut down, plan to plug into those outlets early and consistently in the fall. First-years often underestimate how important the patterns they set are for mental health, building community, and being successful on all levels in college. This may sound obvious but it’s important- you only get one chance to start right. Make a plan now!

Conversely, if there were certain people (types of people) or habits that you realized during the great pandemic pause that are not healthy and don’t bring you joy/energy, well… don’t go back to them in college. Period.

Control What You Can Control

One of my big lessons from 2020 was: “Control what you can control.” I have now written that on a chalkboard, used it as a screen saver, and am giving some serious thought to ordering a mousepad or trucker hat with that statement soon. (My colleague, Ashley Brookshire, also wrote a great blog on this subject in 2019).

Try This: Before you go to bed tonight use a sharpie to write “CWC” on your hand. This will serve as a reminder for tomorrow morning when you wake up. From the very beginning of your day until  you go to sleep, take mental note of what you do and do not control throughout the day.

  • How quickly the shower water gets (or stays) hot
  • What you eat for breakfast
  • The weather/traffic
  • The mood of others
  • The texts, emails, calls you receive

Take note of what pops up in your day that derails you from getting something done or forces you to put in more time than you originally expected at school, work, practice, and so on. Pay attention to the noises, smells, voices around you.

What do you and do you not really control in your day?

What percentage of your day’s experience did you control?

Do you think if you looked over the course of a month or a year your percentage would be higher or lower than today?  

Maybe your control barometer will end up way above mine, but most days (especially during the pandemic) I was not breaking 50%, and often it was way less than that.

Controlling YOUR College Admission Experience

Juniors/Sophomores: How much of your college admission experience do you think you will be able to control? And for seniors, as you look back, how much would you say you controlled?

Do you think that percentage would be higher or lower than your average day? If you trust most of what is written about admit rates, the cost of college, waitlists, and so on, your guess may be in the single digits. BUT after watching this cycle repeat itself for 20 years now, I am here with a very different message. At this point, I am convinced that you control 75%.

25% – Where you apply. There are nearly 4000 colleges and universities in the United States alone. Many of them are already sending you emails, letters, or big brothering their way into your screen and feed. They are courting you, soliciting you, marketing to you, but ultimately it is your choice to apply or not. In other words, you decide the five, seven, eleven (please don’t go much higher than that) colleges you are interested in attending. Where you apply is totally in your control. Think about it this way- YOU are eliminating 99% of possible colleges. Talk about highly selective!

25%- Who offers you admission. So… this would be the part that you DO NOT control. If you or your parents are trying to manipulate or game exactly where you are admitted or how much financial aid you receive, please go watch The College Admission Scandal on Netflix. And if some agent or consultant tells you they “know” how this is going to play out…again, Netflix. Who offers you admission is not up to you, but again that’s only a fourth of this equation.

25%- Which college you select to attend. If you do your research, apply to a balanced list of schools (academically, financially, and selectivity), and remain open to several “top choices,” you are going to have great options. The ball will be back in your court in the spring of your senior year, and you will get to choose from your options.

Unfortunately, most of the conversation, press coverage, and general angst surrounding the college admission experience centers around where students do or do not “get in.” They make it feel like a zero-sum game that ends with either an offer or denial of admission.

In contrast, the people who really know and do this work (admission professionals/ school counselors) are always pointing to options and speaking broadly rather than narrowly. They knowthat true success is putting yourself in a position to make your own decisions. Your goal is to have choice and options. Which college you attend is up to you.

25%- How you show up. Seniors, I am looking at you!

This is the Tom Brady, Steph Curry (insert your favorite athlete, actress, CEO here) portion of college admission. This is about showing up on Day 1 with a mentality of being all in. In my opinion, is the most important part of the pie.

Plenty of kids who “get into their dream school” end up miserable there. Conversely, I’ve spoken to dozens of students in my career who did not end up at their “first choice” (a term I’m campaigning to eradicate) and ended up Kool-Aid drinking tour guides and the college’s biggest cheerleaders (sometimes literally). These are stories and experiences dictated by a mentality, rather than any particular campus.

If you are a senior, this is where your focus needs to be. Regardless of whether the college to which you have committed was your number one in January or not, it needs to be now. Your job is to get your head right this summer. Check your posture and be ready to walk onto campus head up, arms out (this is figurative, my friends), and ready to embrace your new community, and to make the most of the opportunities it presents.

I have said before and will not quit reiterating that the college admission experience, if done correctly, can teach you a ton about your actual college experience and life well beyond. The truth is that being committed, making the best of every day, situation or relationship, and choosing joy, community, and engagement is going to serve you well as a friend, partner, employee, and family member throughout your life.

I always thought it was dumb when people would say, “Give 110%!” because that is not really a thing. But 75%! Now that’s a thing. That is a lot of control. That’s an entirely different story—and it is a good one. Have fun living it out!

Parents: LEAVE NO DOUBT!

Listen to “Parents: Leave No Doubt! (Supporting Students in the Admission Journey) – Katie Faussmagne, Kathleen Voss” on Spreaker.

Even though Denzel Washington is the undeniable star of Remember The Titans, the film’s title first comes up in a line that Will Patton (Coach Yoast) delivers in the middle of a big game, “You make sure they remember forever the night they played the Titans!”

If this is a movie you have seen multiple times, you may recall that little piece of trivia. But you likely missed two key things: 1- if you pause or slow mo at the 1:05:53 mark, you may recognize the profile of one of the reporters on the stairs (Yep. I made a solid $50 and got a sandwich out of it too, but meeting Denzel was the real perk.) 2- The emphatic statement Patton makes as he sends his team back onto the field immediately following his Titans line: “Leave no doubt!” It was an encouragement and an endorsement. In those three words, he was basically underscoring that he supported his squad completely and  believed in them wholeheartedly. Powerful, right?

 

If you are the parent of a sophomore or junior, now is the time to double down on that same posture. The truth is students, even amidst eye rolls or sarcasm, are equally attentive to your body language, non-verbal cues, and tone of voice. While they may be pulling away toward independence, they still need you, deeply value your opinion, and long for your approval. As you head into the summer before their senior year, now is the time to be 100% sure they know that your love, pride, and belief in them is based not on where they apply, get admitted, or ultimately go to college.

Maybe you think you have this covered. It is worth asking them that question verbatim or specifically telling them now that you support ALL of the colleges they want to research, visit, and apply to. OR… if you do have some conditions, limitations, or reservations on places you do or do not want them to look or potentially go, NOW is the time to be clear about those too. Leave. No. Doubt!

Free of charge I offer you the patent pending “Clark Doubt Checker.”

Have you bought a t-shirt for yourself recently from a particular college your student is considering – or you hope they will apply to?

Do you ask questions/ make time to visit/ or read the literature of only certain colleges your student is interested in?

Have you used the words “secretly hope” or “my first choice” when talking with friends about your student’s college search?  

These are not hypothetical or manufactured examples. First-year students tell us these stories every year, often with a clear tone of sadness or an expression of dejection. If any of these make you a bit uneasy, well…Will Patton would have some fiery words for you.

The good news is you have the ability right now to be sure this will not be your family’s story. Leaving no doubt does not mean completely resigning yourself to exactly where your student wants to apply or attend or what they want to major in during college. Instead, it means being honest about your hopes and dreams, listening—really listening—to their hopes and dreams, and most importantly reassuring them that you value the health and integrity of your relationship over any accomplishment, GPA, or offer of admission they may receive or not receive. Do not delay. I understand that it is “just May.” But May turns quickly into August, and seeds of doubt can easily germinate and grow with every passing month.

If you are the parent of a senior, basically all of that applies to you too, so go back and read closely if you skipped to this point. As your student careers toward graduation, you may have some triage work to do.

This week take the time to consider:

Does my student know with 100% certainty that I support the college they have deposited with?

If they are still debating between options, do they know that their happiness (not the name on a bumper sticker) is what I truly care about?  

Have I done/said/intimated/worn anything recently that may place a kernel of doubt in their mind?

Have I done/said/intimated/worn anything during this entire college admission experience that may place a kernel of doubt in their mind?

Have I said anything to my friends (or parents of their friends) that does not reflect my 100% support?

If they are on a waitlist, how am I balancing my feelings and comments about what might be versus what currently is?

Again, when you are honest, if you have reservations about any of this, make the time to address it with your student. You are the adult here, so you need to lead. Apologies, transparency, initiation, these are mature skills that, undoubtedly, you would like them to acquire. Now is your opportunity to model those.

Most students arrive on campus nervous about something. Perhaps they are uneasy about making new friends, unsure about leaving home, or questioning their ability to succeed, or possibly any number of other very legitimate and understandable anxieties. Don’t let their security in your love and support be among that group.

Assume nothing- LEAVE NO DOUBT!

NEEDED- New College Admissions Map

Listen to “JUNIORS: Create a New College Admissions Map – Rick Clark” on Spreaker.

I have traveled extensively throughout the United States and overseas. At last count, 45 states, five continents, and 138 of Georgia’s 159 countiesBeyond that I have always loved looking at maps, studying American history, and can generally hold my own at Tuesday Night Trivia when geography questions come up.  

However, a few years ago I visited Minneapolis for the first time. I flew in late and woke up early to run through the city before the day got rolling. At the hotel’s front desk, I asked for a recommendation on a good route to get a sense of the area. “Oh. Of course. I’d recommend the ‘Bridge Run.’ It’s about six miles and crosses the river four times. I think you’ll love it.”  

I honestly pray the hotel did not have a camera on the front desk that morning to capture the next part of our exchange.  

“Oh, great. What river is it?”

Honestly, I thought she was going to rattle off some obscure name that I may have vaguely heard mentioned or seen once randomly on a map. 

She paused and I noticed her eyebrows raise slightly as she breathed in deeply.  And then, with a slight bit of pity in her voice, she said slowly… “The Mississippi.” 

Now I am pretty sure I held it together in the moment, but it was all I could do to bottle up the simultaneous combination of embarrassment and shock that ran through me.

“Perfect,” I stammered and headed quickly for the door.  

Arguably our nation’s most famous river, I’d crossed the Mississippi many times— even swam in it once–granted a few thousand miles south. How could I not realize this is the state where it starts?  

The run across the bridges at sunrise that day was breathtaking. By the third crossing I had transitioned from being flummoxed and embarrassed to laughing about it. I texted my wife (who lived there for five years) a picture from the middle of one of the bridges: “Mississippi River runs through Minneapolis…who knew?!” Five minutes later she replied, “Everyone but you, apparently.” Ouch. Insult to injury.  

I am guessing you can think of a similar situation or revelation–something you read, heard, or learned that changed your view, challenged your assumptions, or expanded your understanding of someone or something (If you can’t, start reading more and hanging around different people).  

In many ways, my experience in Minnesota is illustrative of the limited and misinformed perspective most people have on both college and college admission. They have some exposure but lack the full picture. They rely on personal experience and are so heavily influenced by social media or what they hear and observe in their small circle, that their view is understandably narrow–a condition, whether it be in politics, public health, or another issue in society, that inevitably leads to poor decision-making and unnecessary anxiety.  

Mind the Map

If you are a junior in high school, your job this spring is to work diligently to see a bigger, more accurate landscape of higher education, broaden your understanding of the amazing choices and options you have, and commit to navigating a unique path through your college admission experience 

Since traveling is limited right now in the pandemic, here are a few ways to get a sense of the landscape and ensure the “map” you are using is accurate: 

1- Determine Your Starting Point 

  • Write down the names of the first seven colleges or universities that pop into your head.  
  • Now circle the schools that are in your home state; the colleges that a parent, sibling, or other family member attended; the schools that are nationally known in your favorite sport; and any that rhyme with Stanvard. 

Are more than 50% circled?  If so, welcome to Minneapolis!  Hopefully, you see this as an opportunity to expand your horizons  

 2- Survey Your Surroundings– find out where some people you know (or know of) went to college. 

The CEO of your favorite national/international brand. 

Your principal/ school head. 

Your town/city’s mayor. 

Two or three of your neighbors or parents’ friends. 

Your favorite science or math teacher. 

Your favorite history, foreign language, or English teacher.  

Your favorite athletes. 

The owner of your favorite local business. 

Your favorite actor or musician.  

A state or federal legislator you respect.  

A famous person from your city or state. 

What did you learn? 

What surprised you? 

Is there a college or university on the list you had not heard of before? 

3- Drop a Pin

Patrick Winter, Associate Vice Chancellor of Academic Services and Enrollment at the University of Nebraska–Lincoln has a theory that if you were to throw a dart at a map of the United States, or enter coordinates into Google Earth and drop a pin online somewhere in this country, you would find a college within 100 miles where you could get in, meet a friend for life, engage with a professor who would support and encourage you, pick a major you would enjoy, and plug into a campus community where you could build a network and thrive during your undergraduate years and beyond. 

  • Give it a shot! (Just promise to be careful if you choose to blindfold yourself and throw darts.)  
  • After a selecting a random location, drop a pin on your house’s location, and draw that same circle within 100 miles.  

What are your options?  

What if we expanded that to your entire state?  

Any state that borders your state?  

Go online and search for the alumni magazine and student newspapers from some of those colleges you have discovered, or check out their social media accounts. These are great resources as you are researching, preparing to visit (virtually or in person), and ultimately before making a final college choice. In these publications, you will read countless success stories, relationships that started on campus, and interesting, caring faculty and staff who make that school an absolutely incredible environment to learn, grow, and explore. They’ll prove in both statistics and stories of students and graduates that the path to success and happiness goes through hundreds of campuses, rather than the ten or twenty most media cover ad nauseum. 

4- Black Out 

Give a parent or younger sibling a Sharpie and tell them to rip the cover off brochures that come to your house in the next month. Then ask them to use a Sharpie to black out the name of the college everywhere it appears.  

How does not knowing the name of a college change your perspective or opinions? 

How do the questions you ask change when you review colleges this way?  

5- Stay Grounded and Take Flight 

Watch and listen closely to the seniors this spring. You are going to see them deliberate over decisions that involve finances, distance from home, opinions of others, and a variety of other factors. Those who applied to a variety of schools in terms of selectivity and cost are going to have options. Ask the seniors you are close to what advice they would have based on their experience. And  pay attention to what they are saying this fall as they head off to school – and as you are applying to schools too. Notice how stories and perspectives change. Their “dream school” or “top choice” from last fall or this spring is often not the same one they end up attending and loving.   

Like college itself, the college admission experience is all about learning, expanding, researching, and being open to new ideas and possibilities. That takes paying attention, reflection, intention, and sometimes tension. Focus this spring on acknowledging what you don’t know and commit to listening, learning, and exploring. Enjoy the journey  

Nuance in the Numbers

Listen to “Nuance in the Numbers (Are All Admit Rates Created Equal?) – Rick Clark” on Spreaker.

One of my 2021 resolutions is to run, ride, hike, walk, or swim over 2021 miles this year. This means I am tracking everything, because to meet that goal it will require averaging about 5.5 miles a day. In order to do this, I use a Garmin watch, which I have connected to the Strava app.  

Recently, I’ve been running with a friend once a week. He also uses Strava, but instead of using a watch, he runs with his cell phone and records directly into the app.   

Here is a run we did a few weeks ago. 

A few things to note. Same day/same route, but the pace and distance are different. If someone was looking at our two logs, they would assume he not only dusted me, but also decided to put in an extra half mile just to rub it in.  I’m not ok with that, and you should not be either. Here’s why.

Admission Application 

When it comes to college admission this kind of thing happens all of the time. People latch on to surface level numbers and assign them undue merit without really examining their credence. They assume they can compare apples to apples.  Rankings are a good example, which I’ve covered extensively.  Another place this commonly occurs is with application numbers and acceptance rates. In recent weeks, there have been a ridiculous number of articles talking about EA/ED application volume and corresponding admit rates. Notice the same schools keep coming up in those pieces, so while they draw plenty of press, they only comprise about 1%-2% of American higher education, i.e. not representative of the accurate/bigger story.   

So just to level-set, acceptance rate, aka. admit rate= number of students admitted divided by number of applicants. Example: 3500 admits/ 10,000 apps = 35% admit rate. Here is where we run into a Stravaesque situation (see what I did there?).  

Problem 1: Colleges do not count applications the same way. Here’s the thing. Some schools separate parts of their application. A student may complete the biographical information, activities, essay, etc., but never sends transcripts or test scores. One college counts that app, and another does not because it is not complete or actionable. I remember applying to a college as a high school senior that had a seven-part application. In hindsight, I see that was likely a yield strategy. As a student it just felt burdensome and annoying. I only got to the fourth part (but I’m sure they counted my application)There are other derivations and variations in counting apps, but we won’t enumerate them all. Suffice it to say, counting apps is not uniform.  

Problem 2: Colleges do not count admits the same way (for those scoring at home that means neither the numerator nor the denominator is apples: apples or apples/apples. So how do you like them apples? The fact that there are hundreds of apple varieties is an entirely different conversation altogether).

Some colleges admit the number of students they actually think will say yes to their offer based on historical models. They shoot to fill 100% on their initial round of offers knowing they will likely need to admit more students from their waitlist, due to melt in the summer 

Others will shoot closer to 90%-95%. They know they will come in well short of target, but this strategy allows them to work progressively up to 100+% to account for melt and limit admits. 

Problem 3: Colleges do not count their waitlist admits the same. At Tech for example, when we make waitlist offers, we count them all as admits. So, if we are looking for 100 students from the waitlist, we may make 200 offers knowing that typically 45%-50% will deposit. 

Some colleges, however, will first ask you if you want to accept their offer. If you say yes, and commit to depositing, only then do they count you as an admit. In other words, some colleges are basically yielding at 100% from their waitlist, thus limiting admit numbers.  

100% yield is often true for recruited/scholarship athletes, special skills or talents like musicians, and other cohorts depending on the school’s mission, i.e., military academies, etc.

So, take a college that brings in 20% of their class as athletes/special talents, 10% of their class from waitlist, and 50-60% of their class from Early Decision… well… admit rate protected, suppressed, controlled, you pick whatever adjective that makes you feel better.  

Look, I’m not throwing shade here. I’m just saying you cannot take a number like admit rate and attach too much meaning to it, because of the Seneca Crane level games-making going on out there.  

Advice from Experience

If you are a junior making a list of schools to research or possibly apply to next year, please do not correlate admit rate to quality. Please do not exclude colleges from your list because they are below a certain number of apps or above a specific admit rate…because, you know, the whole Garmin to Strava effect. 

If you are a senior, please do not unwisely stretch financially or let your ego get in the way this spring when you are deciding on a college. So have the confidence to be honest with yourself about your best match academically, socially, and financially, rather than attaching too much importance to stats that are at best not equivalent, or at worst highly manipulated.  

Instead, before applying to college or choosing one, I’d urge you to stick with the running theme and consider, “What are you Strava-ing for?”  

    

College Admission Word Association

Listen to “College Word Association – Rick Clark” on Spreaker.

“It’s 7:20! Why are you still asleep?!” I say flipping on the lights and opening the blinds.

“My alarm didn’t go off,” mumbled my daughter from under three sheets and four stuffed animals.

“What?! I can see your clock says, ‘snooze!’”

Stuffed Animals

“I didn’t do that…”

“Whatever! Now you aren’t just lying in bed. You’re just straight up lying. You’re sleeping outside tonight, and the sun can be your alarm. Get up!” (You know. The way you talk to a child.)

I’m not saying I am proud of the threat to sleep outside, but I thought the lying pun was pretty good.

Word Association 

You, on the other hand, are not 10. And unless you are a ridiculous multi-tasker, you are not asleep. You are a high school student thinking about college, so don’t hit snooze here. Instead, flip on the lights, open the blinds, and let’s play a quick word association game.

(Do not skip this or skim down the page.) Write down, voice record, or type out the first three to five words or phrases that come to mind when you read or hear the word “college.” 

1.

2.

3.

4.

5.

Now (again, no skimming, skipping, or snoozing), ask one or two people you know who are either in college or who have graduated from college to give you five words and write those down.

OK. I’m going to trust you to stop reading here and complete the assignment.  Come back when you have your answers and those from the folks you talked to.

—————————

And We are back…

What did you get?

Having asked this question around the country in various cities and school communities, particularly when parents are in the room, the responses are usually extremely hopeful, relational, open, and life-giving. I see a lot of smiles and hear answers centering around friends, fun, travel, sports, and learning. 

Ok. Now I want you to write down or think quickly about the first three to five words or phrases that come to mind when you read or hear the words “college admission.”

1-

2-

3-

4-

5-

How do your answers compare?

The students and families I’ve spoken with typically come up with words like tests, stress, tuition, pressure, and deadlines.

Boo!! Who popped the balloon?! What happened to the fun, friends, growth, learning, freedom, and opportunity of college itself? My challenge to you (especially if you are a junior or sophomore just really starting to think about college) is to keep your answers as closely connected as possible. Here is how.

Change One Word.   

Traditionally, when journalists and college reps talk about admission, they describe it as a process. I want to push back on that concept. Take a minute and search Google Images for the word “process.” (Yes. I seriously want you to take out your phone and do this.)

So, what did you find?

Probably a lot of flow charts, cogs grinding together, and mechanical, sterile, linear graphics. Notice that almost none of them include other people– unless there is some lonely dude in a lab coat closely examining some colored liquid in a test tube.

If you think of all of this as a process, you begin to believe there is a specific and right way to go about it. Your mindset becomes linear or binary or zero sum. Process tightens you up and restricts you to a narrow path that you feel like you must follow perfectly in order to avoid disaster.

Process dictates each piece must fit perfectly and flow precisely from one thing to the next. And then life happens. You make a B+ instead of an A in that history class sophomore year; you don’t get elected president of the French Club; you tear your ACL and can’t play soccer on the travel team; the research project gets canceled; or I don’t know, let’s pick something arbitrary… say a global pandemic.

If this is a process, then you absolutely should or should not “do this the way your older sister did.” Process is filled with don’ts. Process is a tightrope. Process means if you miss a certain ingredient the recipe is a bust. There is absolutely no room for risk, variance, or divergence.

Now take a minute to search Google Images for “experiences.”

The College Admission Experience

What do you find? And how does it compare to “process?”

These images are more open, fluid, and relational. In these pictures you find people looking out over high places considering their options. They have vision, variety, perspective, and freedom. The people in these pictures are not trying to control each and every moment. In fact, they seem to be excited about the unknown as opportunity to explore, learn, and discover. There is no forgone conclusion, precise end result, perfect formula, or exact combination.

Experiences images are filled with boats in the water or bikes on the trail. Experiences facilitate relationships, inspire dreams, and account for a breadth of decisions, routes, choices, results, and destinations. It sure sounds like we are back to where we started with the answers to association with college.

The truth is that done well the college experience and the college admission experience should be more similar than different. Whether you are a junior, sophomore, or a parent supporting a high school student considering college, my hope is that you take time regularly to pause and check in to see if your five words associated with college and college admission are aligned or divergent. If stress, tests, control, and pressure creep in too much, it is a good sign you need to recalibrate and regain perspective.

How to do that? Might I suggest sleeping outside!