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What’s Now?

“Let’s get a FastPass for Everest, run to Pandora, and then we can be to Epcot by noon.”

“If we alternate getting lunch while the others stand in line, we’ll only have a 30 minute wait each.”

I happened to see this on a wall the day I was writing this blog post. What’s Now is a real thing.

These were just a couple of the “suggestions” I heard during our day at Disney’s Animal Kingdom last week. I’ve previously confessed to eavesdropping, but this time was different. These were not even conversations but rather commands called out over shoulders from 10 yards ahead as one family member looked manically at the Disney App and the others ralked behind (part run/part walk). You know, ralking—that  awkward gait where you attempt to keep more than two family members together in a crowded space that won’t allow a complete run, and  either hip alignment, lack of practice, or perhaps pride prohibits all out power walking.

Then of course there is the next level of determination and commitment, which I experienced first-hand. Without glancing back, a man yelled, “Can you hold it for the next 30 minutes? We gotta get to that side of the park NOW!” No response. I looked behind me and was pretty sure I saw his family a few yards back– all with large refillable Disney cups. This was not going to end well. Then, at a slightly louder volume, “Well…can you?!”  He finally slowed slightly, looked back expecting to see his family and instead…me. Confused and irritated he furrowed his eyebrows and quickly shook his head as if he had smelled something noxious. I’ll admit I wanted to nod my head courageously and say, “Yeah, I think so.” Instead, I just raised my shoulders, tilted my head slightly to the right and simultaneously squinted my left eye as if to say, “Probably not.”

What’s Now?

On some level, thinking about what’s next is all very understandable. There’s nothing wrong with trying to maximize life. Looking ahead is natural and having a plan is important. Organized, strategic, ambitious people accomplish amazing things, and if you’re reading this I’m guessing you have a lot of that in you. But there will always be a next.

I call this frontwards photobomb.

At 17 it’s college; at 27 it’s a relationship or a job; at 37 next is a vacation or a house; at 47 and 57…. As you can see, somehow now becomes far more elusive.

Sometimes the plan, which is all in theory, needs to take a back seat to the tangible present—to the moment of now, where you can stop and reflect. While the next things are important, the ability to be mindful of the value of the things in the now is what builds and preserves relationships, brings smiles, makes memories, and allows you to remember exactly why (or if) the next thing is so important.

Don’t Wish Away Now for Next

As a senior in high school, especially in the spring, it’s easy to be completely focused on “What’s Next?” You are looking ahead to AP or IB exams; trying to figure out if you can get a job and fit in some trips this summer; or thinking about graduation. And, of course, the question of “Where are you going to college next year?” has not gone away.

If you are admitted to your dream school: You are fully committed— shirt purchased, bumper sticker on, the whole nine yards. The final weeks of school are simply an albatross and a nuisance. Tests, classes, and requirements are just a long line standing in your way to the ultimate ride.

If you are maddeningly debating between your college options: You have pro-conned this thing to death. You bought an eight ball. You asked Siri. You’ve flipped coins. You’ve got Venn diagrams including geography, size, major, and ROI. What’s next? is the only question consuming your mind.

If you are on a waitlist: First, on behalf of admission directors, VPs and deans everywhere, I am sorry. Really. In a perfect world there would be no waitlists. In a perfect world we’d all walk right up to Flight of Passage with a FastPass and enjoy the ride. Waiting can be frustrating in general, and The Waitlist Sucks in particular. The “what if’s” of both the past and the future are driving you crazy. You just want answers!

I’m asking you not to wish these final weeks of high school away. Do not let them be about just surviving or making it through. Days turn to weeks turn to months turn to years, and it happens fast, my friends. “Gather ye rosebuds while ye may.”

Listen.  You don’t owe me anything, but regardless of your current college plans I’m still going to ask you a favor. Take some time today to pause. Take a moment longer at breakfast or lunch and breathe. Go for a walk and look around. Consider and appreciate this moment in your life. For just a bit, forget about what’s next. Think about the people who helped get you to now, or those around you who are hurting right now, or those you know who need to be celebrated or encouraged now.

Tell your friends you are really going to miss them next year no matter where you all end up. Go back and visit the coach or teacher who inspired you or encouraged you in the ninth grade and would love to hear about where you are now. Hug your mom. Then walk out and come back in and do it again.

All of these folks are going to sorely miss you. While they love hearing you talk about what’s next and they’re legitimately excited for you, it also hurts. It’s the epitome of bittersweet. Share a few precious what’s now moments with them this week.

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That’s Not How It Works, Part 2 (#TNHIW)

Attempting round two or part two of anything comes with risks. Clearly there are some shining examples of building on a story that went exceedingly well–Harry Potter, The Hunger Games, and The Lion The Witch and the Wardrobe, to name a few. Sci-fi and superheroes seem to have the advantage in the film space (pun moderately intended). Just look at Star Trek II: The Wrath of Khan, The Dark Knight, The Empire Strikes Back, and Spiderman 2.

Kids’ movies are spottier. For every Home Alone 2 you have Chipmunks 2- The Squeakquel. Feel free to Google for best and worst in this category—I’m sure you can add some of these to your Netflix queue (or Nutflix Squeakque as the case may be).

After last week’s post I had some good suggestions from both my staff and colleagues at other schools. So, at the risk of an epic fail like Dumb and Dumber To, here are a few more #TNHIW:

Deposits and Canceling

 “I was admitted to several schools but I can’t decide, so I’m going to deposit at ALL of them.” No!!! #TNHIW. If you can’t decide on a college, don’t put down multiple deposits at $200-$1,000 a pop while you make up your mind. If you want to spend money, send me half that amount—I’ll put it towards a new dartboard and a popcorn machine (the way we make admission decisions) and mail you a quarter to flip.

Colleges and universities are part of a national organization, the National Association of College Admission Counseling (NACAC). NACAC has established a specific timeline to help you through the college admission process—that’s why you don’t see application deadlines before October 15; it’s why you can wait on financial aid and housing details before committing to a school; and it’s why May 1 is the established national deposit deadline. (NACAC is also why schools at college fairs are not doing raffles or cheap parlor tricks, but that’s a post for a different day.)

We often hear of students “sitting on admits” without canceling because it makes them (or their parents) feel proud. If you need an ego boost, DM us on Twitter—we’ll show you some love. Look–if you decided a school is too far away, too expensive, too cold (or the opposite of any of those), or there’s another reason why it’s not a good match for you, cancel your application. At Tech, in all of our emails to admitted students and in our admission portal, we include a cancel link. If schools you’ve been admitted to are not making this process obvious, email or call them and find out how to do it.

Canceling allows colleges to re-distribute financial aid dollars and to take students off their waitlist. Good for the goose and good for the gander. Not big into the common good? Then think of canceling like breaking up with someone. It doesn’t take long and eliminates irrelevant calls, texts, and letters.

In-State Tuition

“We used to live in Georgia.” “Her grandparents have a lake house in state.” “The Falcons loss in the Super Bowls still burns…” This one may fall under the “it never hurts to ask” category, but ultimately the bigger umbrella is #TNHIW. Each state has its own rules on in-state tuition rates, but as a rule you’ll find it necessary to have lived in the state for a year prior to starting classes, and claimed it as your primary residence on your tax records. It’s helpful to know public universities operate as a part of a state system, and must adhere to the policies they set forth. So when you’re on the phone with an admission or financial aid representative and they’re saying you do not qualify for in-state tuition, it’s not because you’re the unlucky fifteenth caller of the day. They are simply conveying their state’s law, and they have to uphold it. (See policy 4.3.2)

Comparative Decisions

“My classmate/neighbor/cousin got in and I’m a better student.” “We both know my son’s smarter than…” “Last year you took a girl who is exactly like her.” Again, #TNHIW. First, we will never discuss another student with you. When applicants submit their application, they do so under the assurance their information will be used solely for the purpose of admission review and continued individual communication. A student’s application is not to be used to influence elections or talk to their “friend’s” uncle (who happens to be an alum) about how they compare to other students from their school–specifically said uncle’s nephew.  So if your lead question in an email or phone call is comparative, we will politely but consistently redirect the conversation.

And be honest—do you really know all the details about the other student? Grades, classes, testing, life circumstances, content of essay and short answer questions, major, interview dynamics, recommendation letters? In a holistic, selective review where institutional priorities and goals for the class are at play, there are infinite nuances making applicants unique and decisions less predictable and consistent from one year to the next.

Scholarships and Financial Aid Awards

“Awesome University gave my son a merit scholarship worth $10,000, and Congratulations College named him a Dean’s Disciple, which is worth $22,000 over four years. You must not really want him or you would do the same.” Well…#TNHIW. Every school has its own overall cost, endowment level, and enrollment strategy. Some colleges keep their rates as low as possible from the outset, while others publish prices and then discount tuition using terms like “scholarship” as a tool for enrolling students. Some put all of their discretionary funds into need-based aid, while others grant merit aid based on clear and defined parameters like GPA or testing.

Tuition at public schools is set by their governing system, and in many states colleges are prohibited from using tuition funds toward meeting the need of other students—a fundamental practice in the case of many schools nationally. I won’t belabor this point. You’ve seen enough variance in the admission process to know schools have extremely different missions, cultures, and recruitment approaches—the same is true with financial aid awards and packages. Money is emotional and it’s not easy to keep your emotions in check when analyzing costs of this significance. Plus, we all want a deal, right? There is great satisfaction in feeling like you’ve gotten something exclusive or special. Hey, I like catching the t-shirt tossed from courtside too. But don’t let pride or frustration or the ability to brag about a scholarship be the sole reason you make a college choice.

Don’t misunderstand me—cost matters. But ironically, each year students will select one university over another because of the difference in aid awarded, rather than the difference in actual cost. At the end of the day, if relative costs are similar and you have either the financial means to pay or the confidence in your financial investment in a particular college, I’d urge you to not let another university’s award keep you from choosing your best fit.

There won’t be a three-peat or trilogy for #TNHIW, but if you want to peel back more admission myths and misconceptions, check out this layered Onion piece.

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That’s Not How It Works (#TNHIW)

Eat all your broccoli. “I did. That entire piece.” Mmm… That’s not how it works. Every single piece on your plate.

You collected all the trash, right? “Yep. It’s all downstairs now.” But, son, it needs to actually go to the street. “Well, I…” That’s not how it works.

Did you wash your body and hair? “Well, the shampoo ran down my body, so…” Uh-uh. That’s not how it works.

Innocent misinterpretations, wishful thinking, or legitimate manipulation? It’s debatable. I’m sure you can think of illustrations in your own family, on your team, in your neighborhood, or at school reflecting similar disconnects and the distance between one person’s interpretation and another’s expectation or reality. I’m sure any professional can also describe common questions or myths in their niche.

To your accountant: “Well, no. I don’t have a receipt for that, but I bet we can call them and they’ll vouch for me.” Um… no. That’s not how it works.

To the city water clerk: “I’m not paying that bill. We had a leak in our pipe and the toilet runs incessantly, but it’s not like we really used the water.” Cocked head, one eye squinted. Lips pursed.

College admission has many of these situations. This time of year there are a few #TNHIW for you to be aware of:

The Waitlist

“I have decided not to come to Georgia Tech, and I have a friend on the waitlist. I’d like to give her my spot.” It’s a kind idea. Not only should you be proud of getting in, but also for thinking of your friend. But no, that’s not how it works. Throughout the month of April you’ll find there’s very little waitlist activity (with a few exceptions). Why? Because other schools are still making admission offers, financial aid packages are being released (and compared), and admitted students are coming to visit campus to compare options. Most admitted students wait until the last two weeks of April to commit to a college and pay a deposit (while colleges would love for you to commit earlier, take as much time as you need before May 1). So schools have to wait and see how their class forms.

In the end colleges use their waitlist to shape their class. For example, Georgia Tech is comprised of 60% Georgia residents and 40% from outside of Georgia. If we do not have enough students deposit from our state, we will make offers to round out that part of our class. The same could be said of any demographic, including major, gender, or another nuance a school is trying to grow. This is why colleges typically tell you that they don’t rank their waitlist. We’re not trying to be cagey—we’re being honest. If we hit our target for students from abroad on May 1, we might offer 500 spots from the waitlist but none to international students.  If you’re on a school’s waitlist, hopefully this gives some perspective. More here.

If “Someone” told you that you could just show up to a tour without a reservation, definitely bring an email confirmation or number in case they aren’t working that day.

Visiting Campus (particularly in March/April)

“Yes, I saw online you were full today but I thought if I showed up…” “We booked tickets two months ago and now we are here. You have to work us in…” “Do you really think I would come here without a reservation?” “No. I don’t have a confirmation number. But this is the only day that works for us and I talked to someone who said…” At this time of year, thousands (truly, thousands) of students and families visit campus each week. Between spring breaks, admitted student programs, and improving weather, it makes sense.

Look, I’d love to show up at an Atlanta United match without a ticket and have them “work it out” for me too, but you’ve already got people sitting on each other’s laps so that does not seem like a good plan. A big smile and desire isn’t going to change that I don’t have a ticket.  Does not mean they’re not nice. Does not mean they’re not flattered by the interest. That’s just not how it works.

Now, don’t mishear me. If you check online and a school is full for visits, you can still go in the hopes they have some no-shows or a extra tour guide shows up. But be ready to improvise. Ask the front desk for a self-guided tour map, go eat on campus, and listen to students as they talk. Check out the buildings where your major is and ask students walking by some questions. Shy? Bring a Frisbee and a dog and see if that helps break the ice. Just promise me that you won’t show up and give some poor student or junior staffer at the front desk a hard time because what you already saw online days ago is now reality.

Appealing an admission decision

“My son is amazing! Didn’t you see his test scores? And we know someone who got in who is not as good. How do we appeal?” Well… first, it’s very nice to talk to you ma’am. Not being admitted to a school that you really want to attend stings. There is just no easy way to say it. And at most selective schools, denied and waitlisted students can easily make a case for

Basic tip for visiting campus and life in general…

why they would be great students on campus. However, applications have been read multiple times in a holistic process and ultimately are made in line with achieving institutional priorities. I see how you could read that as the party line but it’s actually just confidence in our decisions.

A couple of things to know here: first, we want to talk to the applicant in these cases. Not someone who does a good voice imitation of the student, and not someone who really loves the student. Honestly, our first thought when we speak to a parent or connected alum about an appeals is, “does the student really want to come?” If so, it seems like they’d be the one to pick up the phone, send the email, or complete the appeal form.

Second, we explain on our website what makes a valid appeal. It varies from school to school, so check their information. Our reasons for a valid appeal normally include medical information, significant life circumstances, or academic details that were not correct on the transcript initially. We also list some of the invalid reasons for appeal. You’ll notice among others that pictures as an infant on campus, a really strong desire to come, or “it’s the only school I applied to” don’t fall into the valid category. #TNHIW

I could go on about how score ranges don’t guarantee admission or how we don’t have quotas of admits by school, or how the recruited athlete didn’t really take your spot, or the fact that deadline really means deadline, or how remnant shampoo doesn’t really wash your body, but I think we’re on the same page now, right? Got some other admission or life examples? We’d love to see them on Twitter @gtadmission using #TNHIW.

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Change Your Filter

Last week, a friend I grew up with sent me an article ranking Decatur the #1 Place to Live in Georgia with a note: “Come a long way, brother.”

I hear that. When I grew up in Decatur, it was… fine. Great place to get your car fixed, some good burger options, and the standard churches, recreation centers, schools, and city services of most places.

My street was divided– half the houses were in the city limits of Decatur, and half were in the county (DeKalb).  As kids, we did not think much of it other than the city sign made good target practice for an array of launched objects. Adults agreed (not about the sign, but about the six to one, half-dozen the other idea of perceived quality).

When I went to college in North Carolina nobody heard of Decatur, so I would simply say I grew up a few miles east of downtown Atlanta.

Destination: Decatur

Today is a different story. The standard three bedroom, two bath houses that once filled Decatur are largely gone. It is tough to find anything coming on the market for less than $500,000 and new construction can approach seven figures. People petition for annexation and move to town just for the schools and quality of life.

Several of the old gas stations have been converted to gastropubs or boutiques with vintage garage doors. Some of the guys working at these establishments have beards that are just as impressive and hats just as dirty as the guys back in the day, but instead of an oil change and tire rotation, they’re charging $30 for tray of fries (frites, actually) with assorted dipping sauces.

During and after college, when friends would come to visit, we never chose to go out in Decatur. Virginia Highlands, Midtown, and Buckhead had the lion’s share of good dining, shopping, entertainment, and nightlife options. Now when friends visit there is no reason to leave this two-mile radius. And typically they’ve already read a review of a local restaurant, microbrew, or other shop they want to check out.

The bottom line: things have changed dramatically. You cannot apply the same filter you did 20 years ago–or even five years, for that matter. Decatur is a destination now. The schools are highly desirable, the shops and restaurants are well-regarded, and the demand for housing is at an all-time high. Even the city sign is nicer.

Destination: College

If you graduated from college before 2000, the changes in college reputation, brand, selectivity, and culture can be equally dramatic.  So if you are a parent just starting to screen and review college literature in the mail, or if you are planning your first college tour for this spring, here are a few quick takes:

“Number 1 Place to Live”

“The University of X? Where the kids from our school went if they could not get into…?”

“If you drove slowly down Main Street with your window open, they’d throw a diploma in.”

“On Tuesdays people were already tailgating for Saturday’s game.”

Yeah, yeah. I know. I’m telling you, Decatur was a little sketchy. Even as a kid, I remember looking askance at the lollipops the bank was handing out. The University of X? Yep. Because that college town is getting written up in major national magazines as a great place for food, family, culture; they have invested heavily in student support and programs; they had students win international competitions for research and prestigious scholarships and fellowships. Change your filter. X may be the absolute perfect match for your daughter, so don’t dilute her excitement or willingness to consider it with your outdated stereotypes.

“Gas stations turn into gastropubs.”

“He has a 1460. He’ll get in for sure.”

“They gave me a summer provisional admit offer and I was able to stay if I did well.”

“I wrote a two-word essay: “Go” followed by their mascot, which I misspelled, and they still let me in.”

I hear you. 1460 is high. It is impressive and noteworthy and nobody is taking that away from him.  And you are right, 25 years ago there was room for “creative admission” practices at colleges that now admit less than one of every two applicants and carry waitlists well over 1,000 additional students. There was a time when it was all about numbers. Hit a mark, cross a threshold, clear the hurdle. We all appreciate simplicity, and I’m no different. The good news is many colleges are still operating the same way. But check your filter before you make any assumptions. If anywhere in the school’s literature, website, or presentation they use the word “holistic,” 1460 is now part of a sentence and a conversation, rather than an integral part of an equation.  And your two-word essay still makes a good story, but they are reading closely now and will expect true introspection and reflection.

“$30 frites”

Note: First, can we just call them fries please? I appreciate you use a locally-sourced, all-natural, gluten-free, highly-curated, necessarily hyphenated, multi-syllabic adjective laced oil for them, but they’re still fries. I will take an extra dipping sauce though.

“Tuition was less than $1000 per quarter.”

“I paid my next semester’s bill with the money I saved from my internship.”

“I was able to pay off all of my student loans within five years of graduating.”

The truth is you have as much of a chance buying a new house in Decatur for $200 as $200,000 in today’s market. And as you begin to research college costs, you’ll likely have some eye-popping, heart-stopping, head-shaking (hyphens, they’re infectious) moments. Don’t let tuition or overall cost of attendance keep you from visiting a school or encouraging your son or daughter to apply if they’ve determined it is a good match academically, geographically, and culturally.  Do check out their published Net Price Calculator and start reading up on reliable sources about the school’s financial aid packages and program.

“My Hometown” (cue Bruce Springsteen)

“I have been buying football tickets for the last twenty years.”

“There should be spots held for families who have multiple generation connections.”

“Don’t y’all care at all about preserving tradition? We’ve been bringing our kids there since they were in diapers.”

You loved your college experience. You love your kids. You see them both enjoying and benefiting from going to your alma mater, and you see a shared college experience/alma mater as another connection in your relationship. Valid, and reasonable. I don’t hate you for it.

But one of the biggest tragedies I see is the reaction of alumni whose kids do not get in because they view it as a personal affront against their family. I implore you–commit to not letting this be your story. University of Washington, Washington University, George Washington, Mary Washington, Washington and Lee? Maybe you went to a school named after another president, or a state, or direction. Whatever. Wanting your son or daughter to go to your alma mater is not wrong. But it’s also not guaranteed. And the decision certainly won’t be connected to how many games you or your family have attended over the years. In fact, fewer and fewer schools consider legacy in their admission process.

Start with the assumption they will not get in or they will not choose to go there even if they do. Then ask yourself what other schools are solid academically, affordable, and are helping students achieve their goals. You need to fall in love with your son or daughter’s choices (not the breaking curfew ones or even the dating ones necessarily, but the college choices). All of them. Even if it was your alma mater’s biggest rival. Eighteen years > four years. You love your kids. Now fall in love with their other college choices.

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The Rules They Keep On a-Changin’

I travel a lot. I don’t have TSA Pre or Clear or Global Entry or Jedi mind powers, or any special clearance allowing me to bypass some of the issues I’m about to describe. I’ve had friends literally scoff in my face, and others, including close relatives, utter statements like, “What the @x>~?!” (Valid question, mom.) What can I say? I like being with the people. Maybe I don’t want to pay the fee. And frankly I simply haven’t taken the time to fill out the application and bring my passport to the airport to go through the process. If you know anything from reading this blog it’s that I’ve got some issues.

Atlanta Airport Security: “Remove your belt, shoes, and everything from your pockets, and place them in the bin. Laptops need to be in their own bin.” As I begin undressing in front of my fellow travelers, I hear, “Sir, sir. You do not need to take your iPad out of your bag.” With belt in mouth and one shoe off, I’m simultaneously hopping and fumbling to put my iPad back in my backpack. The TSA officer rolls her eyes. It’s shift change and I hear her replacement say something slightly more R-rated than “Same stuff. Different day.” They both look at me askance with an expression which can only be interpreted as, “Idiot.” And, truthfully, as I’m holding my pants up and chugging water from the bottle I forgot I had in my bag, it’s hard to disagree with them.

But not that hard, really.

Washington D.C. Security: “You do not need to remove your belt, sir. Please keep your belt on.” Eye roll, eye roll. Is this person the Atlanta officer’s cousin? Because I’ve definitely seen that expression recently. I re-buckle and remove my laptop. “Do you have an iPad also, sir?” Yes, I reply. “Well, you need to put it in the bin too.” I comply. “Not in the same bin as your laptop.” Oh. Ok.

“And shoes need to be placed on the belt directly.” 

This command confuses me. I slowly move my shoes toward my mid-section, “I thought you said I didn’t need to take off my belt,” I replied.

“The belt!” And he points at the conveyor belt leading into the security scan. I may not be hopping around like I was in Atlanta, but I still get the “Idiot” glance again. No shift change this time but he has really mastered the look, so it is equally condemning.

In Tampa they insisted I take off my hat. In New York they scolded me for getting out of line to put my hat in the bin. The Vermont officer was clear that you ALWAYS have to take food out of your bag. Umm…. I beg to differ, my friend, because your comrade in Houston was singing a different tune. Of course, it does no good to get into a debate about it. So I pull out the pretzels and Kind bar from my bag. Oh, crap. I realize as I pull them out one was half-opened. Crumbs, crumpling of wrappers. I know its coming and then, yep, there’s that look again.

As you can see, I cannot explain why security measures vary from one city to the next—and sometimes the same city from one week to the next. It’s confusing. It’s frustrating. It’s moderately disconcerting. Why can’t they all be the same? And if they’re all different, how am I supposed to know the rules?

What the @x>~?!  

The rules they keep on a-changin.’ And if you are junior just starting your college search experience, you probably feel the same way.

At one campus, you’re told how critical teacher recommendations are and all test scores must be officially sent from the testing agency. Two hours south and a quick stop at Wendy’s later you’re informed, “We are test score optional. So we don’t need the score report I see in your hand, but you will need to have an on-campus interview.” Got it. Bathroom break, drool-laden nap against the passenger seat window, two state boarders crossed, espresso shot: “Our College deeply values demonstrated interest. And please don’t send us rec letters, because we are not going to read them.”

And on it goes: We are exclusively Coalition App… We don’t accept the Common Application, but rather have our own school specific app…. We have Early Action, so it’s not binding…. We have Restrictive EA, which means, well, it’s restrictive… We don’t have ED1 but we do have EA and ED2, so consult your doctor if you experience any side effects in the application process…. We’re really thinking about implementing ED 2.1 next year or just skipping right to The X. It is confusing. Undoubtedly part of the anxiety and stress of applying to college arises because it’s not a uniform process from one place to another.

Admission is not Airport Security.  

I can see how the differences may be confusing and potentially frustrating, but unlike TSA, it’s logical for colleges to have different processes and requirements…BECAUSE they’re different. I realize it’s not always clear from our brochures, websites, and emails that are misleadingly and often embarrassingly similar, but it is true. We value and prioritize different things, and ultimately each school is trying to create a distinct class and community.

Over 1000 schools across our nation have determined their best match students do not need to send test scores because they can demonstrate their talents and ability to succeed on campus through different elements of an application. Georgetown University requires interviews, and many colleges highly recommend you interview with an admission representative or an alum. These places are setting aside significant time to get to know you, to let you ask your questions, and sometimes (through alumni interviews) to see a bigger part of their community and network.

Inside Tip: View the requirements of a school as an indicator of their culture. Allow those front facing webpages to lead you to ask questions and do your homework—to dig. I wanted so badly to ask the guy in Miami why I can’t put my business cards in my shoe, or why the laptop and iPad can’t share the same bin. Of course I didn’t ask for fear of ending up in some back room answering questions about that run in with the cops on Halloween of my junior year in high school. But you should ask questions when it comes to college admission. In doing so, you’ll quickly learn the school asking you to write four essays on their application is doing so because their students write a lot in class. Don’t like completing the application? Well… four years somewhere else might be a better choice. Hate interviews or personal exchanges in general? Universities requiring or recommending interviews typically deeply value classroom discussion, debate, and dialogue as a cornerstone of their curriculum and pedagogy. It’s what makes them distinct—not just in the application but in the student experience too.

Advance information. Technically, TSA has a Security Screening site but it does not provide helpful information about expectations upon arrival. This is my favorite line: “…you may notice changes in our procedures from time to time.” Yeah, I have. In contrast, colleges go to great lengths on websites, in publications and in presentations to lay out exactly what they are asking for from applicants. I wrote this on an empty stomach and decided to go with the cheese theme to pick three schools and find their requirements: Colby College, University of Wisconsin, and American University (I got all three links in less than three minutes with a total of 11 clicks).

Inside Tip: Create a spreadsheet with your college choices. Initially include basic information you can build on: school name, admission website, admission contact info, application deadlines, financial aid deadlines, requirements. You may find additional columns or sub-headings to add to this base. Once you apply, each school will give you a way to track your submitted documents, but as you’re searching for schools, and before you apply, a spreadsheet is a great way to keep up with colleges’ nuances.

Bonus: Be sure to add the admission email address to your safe-sender list, and adjust your Junk, Promotions, Updates and other folder settings throughout the process. “I didn’t get that the email” or its cousin “I didn’t see the email” are not going to be valid excuses for missing deadlines or not sending critical information (yes, we’ve seen this happen).

Double Bonus: Kudos if you got the hat-tip to Bob Dylan in the title. His song remains relevant today and even applicable in the admission experience. More on that next week.

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